29 January 2006
This is a bill board I saw in Vengoor, Kerala, looks like a jewellery advertisement. The language is Malayalam. The face on the left must be a fashion model or a film actress, paid very well to pose for this commercial. The standing figure to the far right half diffused, half covered by Malayalam text is the most beautiful tall and elegant Hamsa Damayanthi. Its a famous painting of Raja Ravi Varma (1848-1906), please don't call her, that is not Damayanthi's mobile number, poor thing is dead.
The Ad Agency had the audasity to reverse the painting to make it unrecognisable ?? perhaps not. The painting is far too famous to go un noticed. They made it more insulting by covering her with the ugly text message or address of the company.This is the most insensitive way of promoting the product. Here to the right is the original image.
Poor Damayanthi is not alive to sue these guys.